Texas Municipal League Presents

Positioning Your Community for Retail:

Bringing Retail to Underserved Markets

Friday, December 11, 2009
Austin Marriott North at Round Rock

These days, even the most successful development organizations are facing new and unexpected challenges. Traditional retail development programs are no longer sufficient to meet the demands of an uncertain marketplace. This workshop will help YOU map out solutions and will provide relevant methods and tools needed to maximize retail opportunities in uncertain times.

Agenda

8:00 – 8:30 a.m.

Registration

Welcome and Introductions

8:45 – 9:15 a.m.

Retail Development Dynamics and Trends

Chas Stoker, Territory Business Manager, Buxton

9:15 – 10:00 a.m.

Removing Barriers that Hinder Retail Development

Corbett Howard, Economic Development President, City of Celina

10:00 – 10:15 a.m.

Break

10:15 – 10:45 a.m.

Overcoming the Challenges of Reusing Vacant Buildings

Bill Shelton, Partner, Buxton

10:45 – 11:45 a.m.

Mastering the Public/Private Partnership

David Wallace, CEO, Wallace Bajjali Development Partners, LP

11:45 a.m. – 1:00 p.m.

Lunch

1:00 – 1:30 p.m.

Retail Development—Tools and Techniques: Business Retention and Expansion and Ethnic Consumers Insight

Chas Stoker, Territory Business Manager, Buxton

1:30 – 2:15 p.m.

Executing Your Marketing Strategy

Jessica Herrera, Economic Development Specialist, City of El Paso; and Victor Venegas, Economic Development Coordinator, City of El Paso

2:15 – 2:45 p.m.

Retail Development: Success Strategies

Bill Shelton, Partner, Buxton; and Chas Stoker, Territory Business Manager, Buxton

2:45 – 3:00 p.m.

Questions and Answers

General Information

Registration Fee:

The registration fee for the workshop is $195. IF YOU REGISTER ONLINE, THE REGISTRATION FEE IS $155! The registration fee includes lunch, refreshments, and handouts.

Confirmations/Badges:

Workshop confirmations and badges will be mailed in advance. Name badges are required for admittance to the workshop. PLEASE REMEMBER TO BRING YOUR BADGE TO THE WORKSHOP.

Cancellation and Substitution Policy:

If you are registered and cannot attend, we encourage you to send a substitute. If you cannot send a substitute, a $45 cancellation fee will be assessed if written cancellation is received by December 1. No refunds will be honored after December 1.

Workshop Location:

The workshop will be held at the Austin Marriott North Hotel, located at 2600 La Frontera Boulevard in Round Rock. The hotel has extended a room rate of $109 single/double until November 29. Call the Austin Marriott North Hotel at 512-733-6767 or 800-865-0546 and refer to the TML Workshop room block to make reservations.

Special Accommodations:

Please let us know on the registration form if you need special accommodations of any kind; we want to help. In order to respond to any special requests, we would appreciate as much advance notice as possible.

Continuing Education Credit:

Elected officials (mayors and councilmembers) can earn up to six Texas Municipal League Institute (TMLI) credits for attending this workshop. CEU forms will be available on site. For more information about the TMLI program, visit www.tml.org and click on “Training,” or call 512-231-7400.

Questions:

Please contact the TML Program Development Department at 512-231-7400 or retail@tml.org.

Register online for the Positioning Your Community for Retail Workshop now.
Download and fax a .pdf version of the registration form to 512-231-7495.
Mail the .pdf version of the registration form to:
TML Administrative Services
1821 Rutherford Lane, Suite 400
Austin, TX 78754-5128